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Navigating Tariffs in 2025

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Overview

  • The US has a long history of using tariffs for both economic and political purposes
  • Tariffs have complex short-term and long-term implications for consumer behavior, prices and economic growth
  • The impact on financial markets is often immediate, as reduced earnings visibility leads to higher market volatility

US Tariff History

Tariffs are taxes imposed by a government on imports or exports between countries, aimed at protecting domestic industries, generating government revenue, and influencing trade balances. During the Great Depression, tariffs peaked at 20% as the US sought to protect its domestic industry. In retaliation, other nations imposed their own tariffs, exacerbating the global economic downturn.

In the post-World War II era, the US embraced free trade agreements and globalization. While tariffs have not disappeared entirely, they have been used intermittently, often focused on addressing trade imbalances or national security concerns. Should tariffs of 25% on Canada and Mexico and 10% on China be enacted, the average tariff rate on all US trade would jump from 3% to nearly 10% overnight – the highest level in decades.

Impact on Economic Growth

Tariffs can yield both positive and negative outcomes, depending on the context. Positive impacts include the protection of domestic industries, revenue generation, and the reduction of trade deficits. Non-US governments can subsidize industries critical to their national security, such as semiconductors, and tariffs can help offset those subsidies, providing US companies with a more level playing field. While tariff revenue was crucial to the US in its early years, it now represents only a small fraction (around 2%) of total government income.

On the negative side, tariffs can result in higher prices for consumers, inefficiencies in resource allocation, and the risk of a retaliatory trade war. Although the tariff is technically paid by the importing company, a portion of the cost is often passed on to the consumer through higher prices. This upward pressure on prices can also contribute to inflation and higher interest rates.

Trade wars, especially when tariffs rise, tend to harm all parties initially. Under the proposed 25% tariff on Canada and Mexico, both countries are likely to face recessions (Canada’s GDP is forecast to grow at 2.1% and Mexico’s at 1.2%). The US imports significantly more from China than it exports, so retaliation from China would likely have limited impact. While the US would face a GDP slowdown, it would likely avoid a recession, with GDP currently at 2.8% and estimated to slow to 2.0% in 2026.

Market Implications

Investors typically react to tariffs based on expectations of their potential to disrupt global trade and economic stability. In the short term, this often leads to added volatility, sector-specific sensitivity, and pressure on currency exchange rates. The unexpected tariffs imposed in 2025, particularly those involving major trading partners, have contributed to market fluctuations. Certain sectors are more sensitive to tariffs, particularly industries that rely on imported raw materials, such as the automotive and home building industries, which may see squeezed profit margins due to higher costs. Tariffs can also lead to a stronger domestic currency, boosting purchasing power abroad but making US exports less competitive.

During President Trump’s first term, there were threats of across-the-board tariffs on China and the termination of the Mexico-Canada trade agreement. However, these threats were ultimately replaced with renegotiated deals. The volume and value of global trade subsequently increased and continued under President Biden. If history is any indication, current tariff proposals may serve more as negotiation tactics and have less of a disruptive impact on economic growth, sales, and corporate profits.

The prevailing view is that the current administration’s tariff policies, should they be implemented, will likely reduce economic growth and increase inflation slightly. However, this outcome is not a certainty.

Our Position

In today’s market environment, maintaining a long-term perspective, staying diversified, and resisting the temptation to react to daily news cycles reinforces the benefits of a long-term strategic allocation. We continue to believe in the advantages of a globally diversified equity portfolio. Portfolios that are diversified across regions, sectors, industries, market capitalizations, and investment styles are better positioned to weather short-term volatility and enhance long-term results. Similarly, we believe both US and non-US equity portfolios can benefit from active strategies that identify fundamentally strong companies well-equipped to navigate and capitalize on tariff-driven dislocations.

Disclosures

The views expressed herein are those of Asset Consulting Group (ACG). They are subject to change at any time. These views do not necessarily reflect the opinions of any other firm.

This report was prepared by ACG for you at your request. Although the information presented herein has been obtained from and is based upon sources ACG believes to be reliable, no representation or warranty, express or implied, is made as to the accuracy or completeness of that information. Accordingly, ACG does not itself endorse or guarantee, and does not itself assume liability whatsoever for, the accuracy or reliability of any third party data or the financial information contained herein.

Certain information herein constitutes forward-looking statements, which can be identified by the use of terms such as “may”, “will”, “expect”, “anticipate”, “project”, “estimate”, or any variations thereof. As a result of various uncertainties and actual events, including those discussed herein, actual results or performance of a particular investment strategy may differ materially from those reflected or contemplated in such forward-looking statements. As a result,you should not rely on such forward-looking statements in making investment decisions. ACG has no duty to update or amend such forward-looking statements.

The information presented herein is for informational purposes only and is not intended as an offer to sell or the solicitation of an offer to purchase a security.

Please be aware that there are inherent limitations to all financial models, including Monte Carlo Simulations. Monte Carlo Simulations are a tool used to analyze a range of possible outcomes and assist in making educated asset allocation decisions. Monte Carlo Simulations cannot predict the future or eliminate investment risk. The output of the Monte Carlo Simulation is based on ACG’s capital market assumptions that are derived from proprietary models based upon well-recognized financial principles and reasonable estimates about relevant future market conditions. Capital market assumptions based on other models or different estimates may yield different results. ACG expressly disclaims any responsibility for (i) the accuracy of the simulated probability distributions or the assumptions used in deriving the probability distributions, (ii) any errors or omissions in computing or disseminating the probability distributions and (iii) and any reliance on or uses to which the probability distributions are put.

The projections or other information generated by ACG regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. Judgments and approximations are a necessary and integral part of constructing projected returns. Any estimate of what could have been an investment strategy’s performance is likely to differ from what the strategy would actually have yielded had it bee nin existence during the relevant period. The source and use of data and the arithmetic operations used for calculating projected returns may be incorrect, inappropriate, flawed or otherwise deficient.

Past performance is not indicative of future results. Given the inherent volatility of the securities markets, you should not assume that your investments will experience returns comparable to those shown in the analysis contained in this report. For example, market and economic conditions may change in the future producing materially different results than those shown included in the analysis contained in this report. Any comparison to an index is for comparative purposes only. An investment cannot be made directly into an index. Indices are unmanaged and do not reflect the deduction of advisory fees.

This report is distributed with the understanding that it is not rendering accounting, legal or tax advice. Please consult your legal or tax advisor concerning such matters. No assurance can be given that the investment objectives described herein will be achieved and investment results may vary substantially on a quarterly, annual or other periodic basis. There is no representation or warranty as to the current accuracy of, nor liability for, decisions based on such information.

Gryphon Financial Partners shall not in any way be liable for claims and make no expressed or implied representations or warranties as to their accuracy or completeness or for statements or errors contained in or omissions from them. This was created for informational purposes only. Gryphon Financial Partners, LLC is an Investment Adviser.

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